Designing a new website can be exciting, but often times companies pay too much attention on the look of the site and not enough on the marketing functionality.
Blogger: Brett Burnsworth
Brett Burnsworth is an Internet Marketing consultant who specializes in helping companies increase their revenue through lead generation or e-commerce sales. Brett has worked with the Internet for over ten years and has had the pleasure of helping many small to large-size organizations take advantage of all that the World Wide Web has to offer. His unique approach and refined ideas on marketing through the Internet separate him from others in the industry.
We get a lot of inquiries from people who still believe that putting keywords in the Meta Keywords tag is going to help increase their website rankings on Google. However...
Ranking for different variations of your products or services can have huge benefits. However, this is often something that is overlooked when putting together an SEO strategy. A while back, I wrote about the importance of using multiple keywords in your campaign, but we still get questions on how companies can use so many keywords. The answer is keyword variations.
If you sell a product or service locally then Geo targeted keywords will be extremely valuable to your business.
In February 2008, Google revealed that 25 percent of all the queries made on its search engine each month are unique. This means no one else has used that search term. Studies have also shown that two people will rarely search about a topic using the same exact sequence of words. With this being said, it is important to capture the most traffic possible.
Website speed is one of the last elements you're probably thinking about when it comes to Search Engine Optimization (SEO). However, in 2010 Google announced that Site Speed and Load Times were now one of the determining factors they use to rank your website.
Want to convert more of your website visitors? In most cases, it is usually some minor tweaks that will make a huge difference.
Keywords are at the heart of every Search Marketing Campaign. That is why choosing the right ones can make or break your efforts.
Proper keyword selection is also one of the most difficult part of our job as SEO practitioners. This is because most clients do not understand what makes a great keyword. Because of this, I have put together a list of items to help you identify the difference between what you think is a good keyword and what really is.
Here goes.
WELCOME TO OUR NEW WEBSITE! <-- Ha ha, just kidding. Nothing is worse than when a website has "Welcome" on it. But seriously, we finally have our new website up and we are very excited about the simplicity of it. As internet marketing experts we understand that less is more. We are also very excited about our new
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